Head of Growth (Fintech)

TL;DR

Head of Growth (Fintech): Leading the end-to-end growth and commercial engine for a mobile banking application with an accent on customer acquisition, lifecycle strategy, and strategic partnerships. Focus on building a data-driven experimentation culture, optimizing full-funnel performance, and embedding AI-driven growth capabilities.

Location: Hybrid in Utrecht, Netherlands

Salary: €12,666 - €18,094 per month

Company

hirify.global is a major financial institution building the future of mobile banking for young people (ages 18-30) in the Netherlands.

What you will do

• Lead the end-to-end growth engine, including acquisition strategy and performance management to drive scalable growth.
• Develop lifecycle and commercial strategies covering activation, engagement, and retention to maximize customer lifetime value.
• Define and execute a value-adding partnership strategy and commercial ecosystem to unlock new growth channels.
• Manage six cross-functional teams across Value Proposition, Growth, Partnerships, Design, and Data.
• Establish a high-performance experimentation culture with continuous A/B testing and data-driven optimization.
• Embed AI-driven growth capabilities for personalization, content optimization, and reporting.

Requirements

• 10+ years of experience scaling consumer or fintech digital products with P&L ownership and budgets exceeding 20M.
• Proven track record in full-funnel optimization, specifically focusing on CAC, LTV, and retention.
• Minimum of 5 years of experience in experiment-led optimization and A/B testing.
• Experience building and leading large cross-functional teams across multiple functions.
• Master’s degree in Business Administration, Growth, Digital Marketing, Financial Economics, or Data Science.
• Must be based in or able to work in a hybrid setup in Utrecht, Netherlands.

Culture & Benefits

• Competitive compensation including a 13th month salary and 8% holiday allowance.
• 10% Employee Benefit Budget and a €1,400 annual personal development budget.
• Hybrid working model promoting a healthy balance between home and office work.
• Flexible mobility budget for car leasing or transportation reimbursement.
• Commitment to diversity, inclusion, and contributing to societal challenges like energy and food transitions.

Hiring process

• Initial application review of resumes and covering letters.
• One or more interviews (online or in-person), which may include a technical assignment or assessment.
• Final offer stage following a legal and reliability screening.