Senior Content Designer (AI)

TL;DR

Senior Content Designer (AI): Designing UX text and conversational experiences for incentives and loyalty products with an accent on clarity, user engagement, and AI-driven interaction. Focus on crafting system prompts, shaping AI voice, and collaborating with cross-functional teams to influence product strategy.

Location: Must be based in or willing to relocate to Tallinn or Berlin. Role requires hybrid work with at least 3 days per week in the office.

Company

hirify.global is a fast-growing European tech company focused on mobility, serving over 200 million customers across 50+ countries.

What you will do

• Craft and iterate UX copy for onboarding, checkout flows, and promotions to ensure consistency with the Product Style Guide.
• Design conversational flows and refine system prompts for AI-powered support and in-product features.
• Conduct audits and research to identify opportunities for improving user comprehension and engagement.
• Create and maintain best-practice documentation and guidelines for product managers and designers.
• Partner with user researchers, product managers, and engineers to align content with project requirements and user needs.

Requirements

• English: C1+ required (outstanding command of grammar and spelling).
• Proven experience as a senior content designer or UX writer in a fast-paced technology company.
• Strong portfolio showcasing mobile and web platform writing, including microcopy and information architecture.
• Expertise in Figma, Jira, and Confluence.
• Must be based in or willing to relocate to Tallinn or Berlin.
• Must be able to work in a hybrid model with at least 3 days in the office per week.

Nice to have

• Experience designing for campaigns, subscriptions, loyalty programs, and gamified experiences.
• Experience working with localisation teams.

Culture & Benefits

• Direct impact on mobility products used by millions in 600+ cities.
• Competitive salary and stock option package.
• Wellness perks for physical and mental health.
• Relocation support provided for Tallinn-based roles.
• Opportunity to work in fast-moving autonomous teams with global talent.