Digital Marketing Specialist

TL;DR

Digital Marketing Specialist (Marketing): Developing and managing comprehensive digital marketing campaigns across Latin America with an accent on SEO/SEM, social media, and performance analytics. Focus on optimizing user funnels, driving conversion growth, and collaborating with regional teams to enhance the customer experience.

Location: Buenos Aires, Argentina (Hybrid/Remote)

Company

hirify.global is a global leader in consumer electronics, empowering collaboration and creativity through innovative hardware and software solutions.

What you will do

• Plan and execute digital marketing campaigns including SEO/SEM, email, and display advertising.
• Design and maintain a strong social media presence across relevant platforms.
• Measure and report performance of campaigns against ROI and KPI goals.
• Identify market trends and optimize marketing spend based on data insights.
• Collaborate with internal teams and agencies to create landing pages and improve user experience.
• Conduct conversion tests and optimize user funnels to drive growth.

Requirements

• Proven experience in digital marketing, preferably in consumer electronics or retail.
• Demonstrable expertise in managing SEO/SEM, email, and social media campaigns.
• Strong analytical skills with proficiency in website analytics tools like Google Analytics.
• Experience setting up and optimizing Google Adwords campaigns.
• Fluent in Spanish and English (written and verbal) required.
• Bachelor's degree in Marketing or a related field.

Culture & Benefits

• Flexible work environment with hybrid and remote options.
• Comprehensive and competitive benefits packages tailored to location.
• Inclusive culture that values diversity and authentic collaboration.
• Support for physical, financial, emotional, and social well-being.
• Opportunities to work on global-impact projects within a supportive team.