Institutional Marketing Analyst (Asset Management)

TL;DR

Institutional Marketing Analyst (Asset Management): Supporting marketing initiatives for the institutional business in the US with an accent on lead generation, client retention, and campaign execution. Focus on coordinating cross-functional marketing activities, developing content calendars, and measuring ROI for institutional and insurance segments.

Location: London, United Kingdom

Company

hirify.global is a leading global investment banking, securities, and investment management firm.

What you will do

• Plan and execute integrated marketing strategies for institutional and insurance client segments to support business growth.
• Coordinate lead generation and client retention campaigns across digital, media, and in-person channels.
• Partner with business leaders to develop marketing strategies and execution for key channel sponsorships and events.
• Collaborate with content and product marketing teams to maintain calendars and update sales collateral and digital pages.
• Compile performance reporting and gather data to support ROI analysis for marketing campaigns.
• Ensure all marketing communications adhere to established regulatory and procedural guidelines.

Requirements

• 2-3 years of relevant marketing or financial services experience.
• Foundational understanding of the asset management industry, including clients, products, and competitors.
• Bachelor's Degree (BA/BS) required.
• Strong analytical mindset with attention to detail and commercial awareness.
• Familiarity with B2B digital marketing concepts, basic martech tools, and analytics platforms.
• Location: Must be based in London, UK

Culture & Benefits

• Commitment to fostering and advancing diversity and inclusion.
• Extensive training and development opportunities for professional growth.
• Access to firmwide networks and mindfulness programs.
• Comprehensive benefits, wellness, and personal finance offerings.