E-commerce Growth Analyst (Ecommerce)
Мэтч & Сопровод
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Описание вакансии
TL;DR
E-commerce Growth Analyst (Ecommerce): Leading data analytics and real-time tracking for a B2B ground transportation marketplace with an accent on site performance optimization and conversion rate improvement. Focus on implementing A/B testing, analyzing user behavior through heatmaps and analytics tools, and optimizing conversion funnels to drive measurable business impact.
Location: Mainly based in Germany, preferably in Berlin. Remote-first company with hybrid options at the HQ office.
Company
is a leading ground transportation marketplace connecting bus, rail, and ferry operators in 70+ countries with global retailers like Google Maps and Booking.com.
What you will do
- Lead site performance optimization through advanced analytics tools and data-driven insights.
- Monitor key metrics including traffic, user behavior, and conversion rates to identify growth opportunities.
- Leverage Google Analytics, Adobe Analytics, and heatmaps to track and analyze website performance.
- Implement A/B testing and Conversion Rate Optimization (CRO) strategies to improve user engagement.
- Collaborate with marketing, UX, and development teams to enhance overall site effectiveness.
- Ensure data accuracy by managing tags within Google Tag Manager.
Requirements
- 4+ years of experience in growth, product optimization, or similar roles within B2C e-commerce.
- Hands-on experience improving website and app conversion funnels through experimentation.
- Proficiency with Amplitude, Google Analytics, SQL, Grafana, and Hotjar.
- Experience with A/B testing platforms such as AB Tasty, Maxymizer, or Optimizely.
- Ability to translate complex business problems into clear hypotheses and actionable improvements.
- Experience working in Agile environments with cross-functional teams.
Culture & Benefits
- High ownership and direct impact on company success from day one in a fast-paced travel tech environment.
- Flexible and remote working conditions.
- Relocation opportunities available.
- Career growth opportunities within a developing startup.
- International team culture with a clear mission and high-caliber colleagues.
Hiring process
- Coordination through a dedicated Talent Partner and the Hiring Manager.
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