Intern Consumer Products (Marketing)

TL;DR

Intern Consumer Products (Marketing): Supporting the execution and monitoring of licensee processes and marketing activations for Mexport markets with an accent on business analysis and market research. Focus on tracking product approvals, monitoring campaign KPIs, and generating performance reports.

Location: Mexico City, Mexico

Company

A leading global toy company and owner of iconic brands like Barbie, Hot Wheels, and Fisher-Price.

What you will do

• Track licensee processes, including product approvals and factory compliance.
• Analyze business gaps within the Mexport Consumer Products business.
• Update and share business plans with partners using internal tools like Excel and PowerPoint.
• Assist in marketing activations, covering supplier quotes, planning, and execution.
• Generate reports and dashboards to analyze campaign performance.
• Collaborate with cross-functional teams across Marketing, Commercial, Finance, and Creative departments.

Requirements

• Students in their final semesters of Business Administration, Marketing, International Business, or a related field.
• Fluent English (written and spoken).
• Strong analytical skills.
• Intermediate to advanced Excel proficiency (pivot tables, formulas, data analysis).
• Must be located in Mexico City.

Culture & Benefits

• Purpose-driven environment focused on empowering the next generation through play.
• Culture centered on collaboration, innovation, and performance-driven results.
• Inclusive workplace where diverse perspectives and voices are valued.
• Opportunity to work with a world-renowned portfolio of entertainment franchises.