Content Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Content Manager: Developing and implementing comprehensive content strategies to drive visibility and lead generation across digital channels with an accent on SEO, AI-driven content creation, and performance optimization. Focus on building high-quality campaign materials, managing influencer partnerships, and enhancing product web pages to support interdisciplinary collaboration in the AEC industry.
Location: Hybrid role based in Munich, Germany
Company
is a global provider of BIM design software for the AEC industry, covering the entire process from concept to construction as part of the Nemetschek Group.
What you will do
- Develop and implement content strategies for search engines, YouTube, and AI tools.
- Create targeted content for websites, blogs, social channels, and nurturing workflows.
- Produce high-quality campaign materials for growth initiatives and thought leadership.
- Enhance and maintain product and solution pages with a focus on conversion optimization.
- Collaborate with Campaign Management and Demand Generation teams.
- Build and maintain relationships with influencers and bloggers.
Requirements
- Professional experience in content management across web, social, and blog platforms.
- Proven experience in utilizing AI tools for content creation and optimization.
- Strong knowledge of SEO, web analytics, and CMS systems like Typo3.
- Analytical mindset with a focus on data-driven marketing and performance measurement.
- Excellent editorial abilities and teamwork skills.
- Must be based in or able to work from Munich, Germany.
Culture & Benefits
- Work within a global team of over 600 employees.
- Part of the pioneering Nemetschek Group.
- Opportunity to work with cutting-edge AI tools in a professional marketing environment.
- Focus on lean workflows and interdisciplinary collaboration.
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