Campaign QA Specialist (Marketing)

TL;DR

Campaign QA Specialist (Performance Marketing): Ensuring the quality and technical accuracy of paid media campaigns across Meta, Google, and TikTok with an accent on tracking validation and creative mapping. Focus on verifying campaign architecture, auditing UTM parameters, and coordinating corrections with media buyers.

Location: 100% remote

Salary: $800–1,500

Company

A tech-enabled growth firm helping leading DTC brands scale through performance marketing and proprietary technology.

What you will do

• QA all campaign builds across Meta, Google, and TikTok prior to launch, verifying structure, naming, budgets, and targeting.
• Confirm creative assets, copy, CTAs, and landing page URLs align with approved briefs.
• Validate tracking setups, including Meta Pixel, CAPI events, and attribution windows.
• Identify and document pre-launch discrepancies with actionable notes for media buyers.
• Maintain structured QA checklists and launch logs to ensure consistency across accounts.
• Support occasional campaign builds on Google and TikTok as required.

Requirements

• Hands-on experience with Meta Ads Manager, Google Ads, and TikTok Ads Manager.
• Solid understanding of campaign architecture at the campaign, ad set, and ad levels.
• Familiarity with tracking infrastructure including Meta Pixel, CAPI, and Google conversion tracking.
• Strong working knowledge of UTM parameter conventions and URL QA.
• Exceptional attention to detail with a systematic, checklist-driven approach.
• Clear written communication skills for concise issue flagging.

Nice to have

• Experience with or exposure to media buying.

Culture & Benefits

• 100% remote work arrangement.
• Inclusive community focused on professional and creative self-development.
• Opportunity to work with high-growth DTC brands in beauty, wellness, and health.
• High-performance culture designed for A-players.