Content Marketing Specialist (Spanish Market)

TL;DR

Content Marketing Specialist (Spanish Market): Developing growth-oriented content for the Spanish market to generate business opportunities with an accent on SEO, AEO, and GEO. Focus on creating high-converting landing pages, downloadable assets, and optimizing visibility for AI search engines like ChatGPT and Perplexity.

Location: Must be based in Barcelona, Spain

Salary: €28,000 – €38,000

Company

hirify.global is a fast-growing HR software company helping SMEs automate workflows and centralize people data.

What you will do

• Create downloadable assets such as ebooks, whitepapers, and guides aimed at the Spanish ICP to build trust and start commercial conversations.
• Develop and optimize web content, including product pages, blog posts, and paid landing pages, focusing on conversion.
• Manage organic visibility end-to-end, utilizing traditional SEO as well as AEO and GEO for generative engines like ChatGPT and Perplexity.
• Produce diverse video content for YouTube, Instagram, and AI-oriented positioning.
• Support team initiatives through the creation of content for webinars, roundtables, and events to ensure editorial consistency.

Requirements

• Business mindset with a focus on generating pipeline and measurable business opportunities.
• Excellent writing skills in Spanish with a distinct editorial voice.
• Proven track record in SEO and a strong interest in the evolution of generative search.
• Analytical proficiency using tools such as Search Console, Google Analytics, and Semrush.
• Ability to operate autonomously while collaborating effectively with Design, Paid, and Sales teams.
• Location: Must be based in Barcelona, Spain.

Culture & Benefits

• High-growth, multicultural, and friendly work environment.
• Language classes provided via Yolk Academy.
• Office perks including daily breakfast and organic fruit.
• Nora discounts.
• Pet-friendly office environment.