Junior PPC Specialist (Marketing)

TL;DR

Junior PPC Specialist (Marketing): Supporting the setup, management, and optimization of pay-per-click advertising campaigns with an accent on data-driven decision-making and performance analysis. Focus on driving high-quality traffic, monitoring campaign profitability, and collaborating with experienced specialists to refine marketing strategies.

Location: Must be based in Nis, Serbia (Hybrid: minimum 3 days per week in the office).

Company

hirify.global is a leading digital marketing company specializing in the iGaming industry.

What you will do

• Assist with the setup of new PPC campaigns including landing pages, tracking links, and ad structures.
• Monitor and optimize existing campaigns to meet predefined KPIs and profitability goals.
• Analyze campaign performance data to identify growth opportunities and technical issues.
• Check operator statistics and performance data on a daily basis.
• Support reporting, testing, and ongoing PPC-related projects.
• Stay updated with industry trends and platform best practices.

Requirements

• Strong analytical mindset and attention to detail.
• Excellent English skills, both written and spoken.
• Interest in digital marketing and paid advertising.
• Ability to work both independently and as part of a team.
• Good organizational and communication skills.

Nice to have

• Basic understanding of Google Ads and PPC concepts.

Culture & Benefits

• Private health insurance.
• 100% paid sick leave.
• Canteen with free meals and drinks.
• Flexible working hours.
• Modern office in the city center with entertainment facilities.
• Additional vacation days after two years of service.