Marketing Excellence Lead Dach

TL;DR

Marketing Excellence Lead Dach: Leading the integration of digital strategy, marketing excellence, and strategic insights within the DACH region with an accent on driving transformation across brand planning, campaign execution, forecasting and market analytics. Focus on customer-centric activation and data-driven decision-making.

Location: Munich

Company

hirify.global is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience.

What you will do

• Shape and lead the Digital Strategy for DACH, including roadmap creation and hands-on implementation.
• Act as a change agent, guiding and upskilling marketing teams through digital transformation.
• Ensure state-of-the-art campaign planning and execution, improving customer experience through feedback measurement.
• Oversee brand planning, providing strategic insights based on market and sales performance.
• Streamline and manage forecasting processes and assess their impact on market and brand performance.

Requirements

• Completed university degree in Business Administration, Marketing, Media Studies or a comparable field.
• 3+ years in Marketing, with hands-on experience in brand planning and forecasting.
• Strong grasp of brand strategy, performance analytics, and market dynamics.
• Fluent in German and English, both written and spoken
• Ideally knowledge of the German / DACH Pharmaceutical Market

Nice to have

• Previous experience in Rare Disease / Oncology, product Launch is a plus

Culture & Benefits

• Permanent employment contract in an international future-oriented and dynamic company
• Meaningful job with real added value for society and patients
• Personal development and the opportunity to actively contribute to the company's success
• Hybrid working and flexible working hours
• Company health management, sports offers and pension scheme