Content Strategist (Fintech)

TL;DR

Content Strategist (Fintech): Developing and executing customer acquisition content strategies for fintech companies with an accent on Bottom of the Funnel (BOFU) content and customer research. Focus on managing client relationships, coordinating content production workflows, and optimizing visibility in AI search/LLMs.

Location: Hybrid - 2/3 days in-office (Austin, TX)

Salary: $60,000 - $80,000

Company

A content marketing agency that helps fintech companies acquire customers and position themselves as experts through conversion-optimized content.

What you will do

• Generate monthly content ideas aligned with client goals and monitor performance using Looker dashboards.
• Lead expert interviews, prepare questions, and coordinate writers to produce Clearscope-optimized articles.
• Edit and finalize drafts, manage client feedback, and upload content into client CMS.
• Act as the primary point of contact for clients, leading weekly calls and managing project scope.
• Continue developing writing craft by creating content for clients and the agency.
• Collaborate with the strategy team to brainstorm solutions and improve acquisition tactics.

Requirements

• Must be based in Austin, Texas (Hybrid)
• Exceptional writing skills, strategic thinking, and clarity of thought.
• Strong research abilities and a curiosity to understand complex topics in depth.
• High attention to detail and empathy for the reader's perspective.
• Ability to put together logical arguments in written form.
• Openness to feedback and a desire to continuously improve writing and strategy skills.

Culture & Benefits

• 32 days of holidays, including public holidays.
• Yearly team off-sites in international destinations.
• Health insurance and company laptop provided.
• Significant autonomy to experiment and test new tactics after initial training.
• Opportunity to work at the AI vanguard, learning LLM optimization and AI content workflows.

Hiring process

• Introductory screening call.
• Paid writing test ($200 for submission).
• Paid strategy project ($200 for submission).
• Final in-person interview in the US (travel reimbursed).