5 дней назад
Senior Product Analyst (AdTech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Product Analyst (AdTech): Building and optimizing data-driven frameworks for a retail media and advertising platform with an accent on attribution, incrementality, and campaign performance. Focus on designing A/B tests for ad placements and scaling self-service analytics to drive advertiser ROI.
Location: Cologne, Germany (Hybrid)
Company
Europe’s No.1 e-pharmacy dedicated to utilizing cutting-edge innovation to make healthcare accessible to all.
What you will do
- Generate deep insights into campaign performance and user behavior by analyzing conversion funnels and revenue drivers.
- Own and evolve measurement frameworks, including attribution models and advertiser ROI tracking.
- Design and analyze A/B tests for ad placements, bidding strategies, and relevance models.
- Build and scale self-service analytics and dashboards for internal and commercial stakeholders.
- Partner with Product and Engineering teams to define KPIs and data models for Retail Media and MarTech.
Requirements
- 5+ years of experience in Product or Data Analytics.
- Strong professional exposure to Retail Media, AdTech, or MarTech environments.
- High proficiency in SQL and experience working with large-scale datasets and data pipelines.
- Solid understanding of advertising metrics and campaign measurement.
- Must be based in or able to work from Cologne, Germany.
Culture & Benefits
- Hybrid work model with individual home-office arrangements.
- Possibility to work from anywhere in the EU for up to 20 days per year.
- Support for professional growth through various internal and external training.
- Corporate pension plan and free, anonymous mental health support.
- Regular team-building events and company parties.
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