PR And Social Media Specialist (Cybersecurity)

TL;DR

PR And Social Media Specialist (Cybersecurity): Managing brand reputation and digital presence through strategic content and media relations with an accent on technical communication in the security sector. Focus on adapting global strategies for local markets, cultivating journalist relationships, and driving community engagement.

Location: Sao Paulo, Brazil

Company

hirify.global is a global leader in cybersecurity software, providing advanced protection and technology solutions.

What you will do

• Develop and implement comprehensive social media strategies and content calendars for B2B and B2C audiences.
• Create and publish original written and audio-visual content to bolster long-term business objectives and brand awareness.
• Cultivate and sustain relationships with journalists, press, and public affairs entities to promote a positive corporate image.
• Adapt and translate global PR materials and social media posts for the local market.
• Monitor brand mentions using digital analytics and media tracking tools to adjust strategies and report results.
• Coordinate PR projects, press tours, roundtables, and manage rapid response crisis communication.

Requirements

• Master's degree.
• At least 3 years of experience in PR (company or agency side) or media.
• Proven experience in copy/content writing and proofreading.
• Strong understanding of cybersecurity and the ability to interpret technical material.
• English: C1 level required.
• Advanced proficiency in MS Office.

Nice to have

• Professional experience with security technology.

Culture & Benefits

• Health & Well-being: Medical assistance, Flex Friday, and specialized leave (Paternity, Woman day).
• Family Support: Gradual return from maternity leave, school kits, and language courses.
• Office Perks: Refreshment vouchers, fruits, and parking spaces.
• Flexible Support: Home office kit and internet reimbursement.
• Recognition: Loyalty program, graduation awards, and internal events.