Commercial Marketing Ops Analyst (Marketing Analytics)

TL;DR

Commercial Marketing Ops Analyst (Marketing Analytics): Consolidating regional performance data and coordinating commercial planning processes with an accent on performance reporting and KPI consistency. Focus on synthesizing financial data into leadership insights and improving reporting efficiency.

Location: Mexico City, Mexico

Company

hirify.global is a leading global toy company and owner of iconic brands including Barbie, Hot Wheels, and Fisher-Price.

What you will do

• Consolidate regional performance data (revenue, margin, A&P, forecasts) into standardized reports.
• Analyze trends to identify risks and opportunities and highlight key insights for leadership.
• Coordinate inputs from regions to support annual operating plans (AOP) and long-range planning processes.
• Track A&P spend against guidelines and flag variances.
• Support the execution of the commercial marketing calendar, including monthly reviews and QBRs.
• Partner with regional commercial teams, finance, and sales to validate data and ensure information flow.

Requirements

• 1–3 years of experience in marketing analytics, business analysis, finance, or a related field.
• Proficiency in Excel and data visualization tools such as Power BI or Tableau.
• Ability to interpret financial and performance data and translate it into clear insights.
• Strong written and verbal communication skills for preparing leadership materials.
• Location: Must be based in Mexico City, Mexico.

Culture & Benefits

• Purpose-driven environment aimed at empowering the next generation through play.
• Collaborative culture based on shared values and common goals.
• Innovation-focused atmosphere that welcomes new ideas and initiatives.
• Performance-driven environment emphasizing accountability and ownership.