Associate Director, Strategy & Activation (Amazon Ads)

TL;DR

Associate Director, Strategy & Activation (Amazon Ads): Leading a team of media traders to design and optimize retail media campaigns across the Amazon Ads ecosystem with an accent on Amazon Sponsored Ads and DSP. Focus on driving business outcomes through platform innovation, strategic tactic selection, and data-driven insights.

Location: Toronto, Canada

Total Cash: $110,250 - $123,900 CAD

Company

A marketing agency specializing in engineered marketing and data-driven CRM channels to build personalized brand-consumer relationships.

What you will do

• Lead and guide a team of 5-10 Managers and Analysts in executing retail media strategies.
• Serve as the subject matter expert and escalation point for Amazon and retail media for senior client contacts.
• Oversee the design, launch, and optimization of Amazon Sponsored Ads and Amazon DSP campaigns.
• Partner with Data Strategy teams to generate deep-dive analyses and actionable insights.
• Collaborate with cross-functional teams to translate client goals into platform strategies.
• Codify and share best practices and optimization frameworks across the organization.

Requirements

• 5-8+ years of experience in retail media, specifically with Amazon Sponsored Ads & DSP.
• Proven experience leading cross-functional teams both directly and indirectly.
• Experience managing large product catalogs (ASIN or item-level management).
• Strong analytical skills and proficiency with MS Excel and data analysis.
• Dynamic communication and presentation skills for solving complex analytic problems.
• Location: Must be based in Toronto, Canada

Nice to have

• Hands-on experience activating retail media through Criteo.
• Familiarity with tools such as Pacvue, Skai, or similar.

Culture & Benefits

• Transparent communication regarding company financials and performance.
• Unlimited PTO and a supportive, entrepreneurial work environment.
• Comprehensive Healthcare, Dental, and Vision coverage.
• Financial perks including RRSP contributions and monthly stipends for wellness, mobile, and internet.
• Annual learning and tuition stipends for professional development.
• Generous parental leave (16 weeks primary / 6 weeks secondary).
• Travel perk: 4 weeks per year of "Work From Anywhere".