Social Media Analyst (Marketing)

TL;DR

Social Media Analyst (Marketing): Developing and executing social media content and strategy for the Asset & Wealth Management division with an accent on B2B engagement and high-caliber content creation. Focus on optimizing performance through data-driven insights, innovating content formats, and managing governance with legal and compliance teams.

Location: Must be based in New York, United States

Company

One of the world’s leading asset managers with over $3 trillion in assets under supervision, providing investment and advisory services for institutional and individual clients.

What you will do

• Lead the end-to-end creation of high-caliber social content regarding product launches, macroeconomic insights, and firm milestones.
• Collaborate with internal design agencies to produce premium visual assets.
• Manage the social media calendar to ensure alignment with the broader global content strategy.
• Spearhead the adoption of new formats, including short-form video and interactive data visualization.
• Utilize advanced analytics to measure impact and provide actionable insights to senior leadership.
• Coordinate with Legal, Compliance, and Media Relations to ensure all content meets regulatory requirements.

Requirements

• 1+ years of experience in a social media role.
• Exceptional copywriting skills with experience communicating to sophisticated B2B audiences.
• Ability to synthesize complex investment views and market data into compelling stories.
• Experience working with marketing performance data to identify optimization opportunities.
• Proven track record of operating effectively within complex, matrixed organizations.
• Location: New York, NY

Culture & Benefits

• Opportunity to work within a diverse team passionate about sustainable success and professional craft.
• Collaborative environment working across various functions and regions.
• Culture that values integrity, transparency, and professional development.