Senior Executive, Media Planning (AdTech)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Executive, Media Planning (AdTech): Supporting the campaign lifecycle by managing and analyzing media data to drive strategic planning decisions with an accent on data-driven insights and cross-functional collaboration. Focus on optimizing in-flight campaign performance, coordinating creative specs, and utilizing industry research tools.
Location: London, UK. Must have the right to work in the United Kingdom. Hybrid approach (approximately 4 days a week in the office).
Company
is an AI-driven media operating unit that leverages data and intelligence to deliver creative personalisation at scale for the world's leading brands.
What you will do
- Support media planning managers to ensure smooth campaign delivery and performance against agreed outcomes.
- Conduct research and compile data to guide planning and optimization recommendations.
- Validate creative specs and collaborate with creative agency partners to meet deadlines.
- Partner with Activation and Ad Operations teams for flawless execution and campaign launch.
- Prepare data for reporting, analysis, and internal case studies to share best practices.
- Stay updated on the media landscape by meeting with vendors and attending presentations.
Requirements
- Experience in Media, Advertising, or an applicable field at the Executive level.
- Right to work in the United Kingdom is required.
- Proficiency in spreadsheets (VLOOKUP, Pivot Tables) and presentation tools.
- Understanding of industry-standard research tools such as Comscore, GWI, TGI, or YouGov.
- Strong organizational skills with close attention to detail and the ability to meet deadlines.
- Sound written and verbal communication skills.
Nice to have
- Experience or personal interest in the finance, fintech, or cryptocurrency sectors.
- Experience collaborating and planning across multiple international markets.
Culture & Benefits
- Comprehensive benefits package including medical, vision, and dental insurance.
- Group retirement plans and significant paid time off.
- Inclusive environment with employee resource groups and mental health awareness days.
- Opportunities to leverage the global WPP network for professional connections and growth.
- Hybrid work model combining remote flexibility with in-office collaboration.
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