Senior Product Marketer (AI)

TL;DR

Senior Product Marketer (AI): Own product positioning, messaging, and GTM strategies for an AI coding assistant with an accent on translating complex developer tools into compelling narratives for technical and executive audiences. Focus on launching campaigns, creating content assets, hosting webinars, and delivering live demos to drive adoption.

Location: Anywhere in LATAMs (remote)

Company

Industry pioneer in AI coding assistants, serving over a million developers worldwide across thousands of companies with privacy-focused generative AI tools.

What you will do

• Own product positioning and messaging to define the AI coding category.
• Translate complex AI tech into bold, resonant narratives and stories.
• Plan and execute GTM campaigns, product launches, and partner integrations.
• Host webinars, podcasts, product demos, and represent at events.
• Create assets like whitepapers, videos, landing pages, and blog posts rapidly.
• Build hands-on demos, collaborate with Product, Demand Gen, and Sales teams.

Requirements

• 5–8 years in Product Marketing or Dev Marketing at tech/developer-focused companies.
• Proven launches, GTM execution, and work with technical audiences.
• Strong writing, storytelling, webinars, demos, and speaking skills.
• Technical fluency in AI, APIs, agents, IDEs, LLMs, coding tools.
• Startup energy: fast building, shipping, iterating with clarity and action bias.

Nice to have

• Technical background or education.
• Hands-on experience with AI, coding tools, or modern dev workflows.

Culture & Benefits

• Work with passionate team valuing speed, creativity, ownership, and experimentation.
• Market cutting-edge AI that boosts developer velocity, code quality, and happiness.
• Opportunity to shape the AI-powered software development category.
• High-impact role with runway for bold moves in a fast-paced environment.