Content Manager (Healthcare SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Content Manager (Healthcare SaaS): Creating and scaling high-impact content to fuel brand authority, demand generation, and sales enablement with an accent on full-funnel content strategy and persona-driven narratives. Focus on translating complex product capabilities into compelling stories and leveraging AI-powered tools for content optimization.
Location: Remote, but must be based in one of the following US states: AL, AZ, FL, GA, IN, KS, MA, MI, MS, NC, NV, OR, PA, SC, TN, TX
Company
is a provider of electronic health records (EHR) and revenue cycle management (RCM) software specifically for the therapy and rehabilitation industry.
What you will do
- Develop and execute full-funnel content, including blogs, whitepapers, case studies, landing pages, and email campaigns.
- Translate complex product capabilities, industry trends, and customer stories into clear, compelling narratives.
- Support demand generation and ABM initiatives with targeted, persona-driven content.
- Produce high-level thought leadership assets such as research reports and industry guides.
- Collaborate with Product Marketing, Design, and Digital Marketing to ensure on-brand, high-performance content.
- Track content performance and continuously optimize based on engagement and pipeline impact.
Requirements
- Must be based in the designated US states: AL, AZ, FL, GA, IN, KS, MA, MI, MS, NC, NV, OR, PA, SC, TN, TX
- Hands-on experience using AI-powered content tools across ideation, research, drafting, and optimization.
- Proven experience in B2B content marketing, preferably within SaaS or healthcare technology.
- Strong long-form and short-form writing skills with a confident brand voice.
- Familiarity with SEO best practices and content performance metrics.
- Ability to work cross-functionally and influence without authority through project management expertise.
Nice to have
- Experience with HubSpot, Google Analytics, and CMS platforms.
Culture & Benefits
- Fully remote work environment.
- Comprehensive health, dental, and vision insurance with HSA/FSA options.
- 401K plan with company match.
- Generous time off, including 11 paid holidays and a year-end holiday break.
- Paid parental leave and an Employee Assistance Program.
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