Content & Campaign Specialist (ABM, Brand & Growth, Marketing)

TL;DR

Content & Campaign Specialist (ABM, Brand & Growth): supporting execution of ABM strategies for large strategic accounts through high-quality content creation for multi-channel campaigns with an accent on tailoring messaging for account segmentation, industries, and context. Focus on translating industry pains into compelling narratives, cross-functional collaboration, and owning campaign workflows for efficient delivery.

Location: 08005, Barcelona, CT, Spain

Salary: €36,000 - €43,000

Company

Fast-growing all-in-one HR software company founded in 2016, serving thousands of SMEs in over 60 countries with a diverse team of +1000 people.

What you will do

• Create and adapt high-quality content for LinkedIn, email, landing pages, and ads, tailoring to accounts, industries, and sales enablement.
• Support ABM campaign execution with the ABM Manager, ensuring alignment with business goals.
• Develop understanding of industry pains and craft relevant narratives for enterprise audiences.
• Collaborate with Sales, Brand, and local teams for aligned, impactful content across touchpoints.
• Own campaign workflows including briefs, timelines, stakeholder coordination, and delivery.

Requirements

• Strategic thinking to translate business context and industry challenges into content and campaigns.
• Strong writing skills to craft compelling content for different audiences while maintaining brand tone of voice.
• High ownership, proactivity, and ability to drive projects independently.
• Project management mindset with strong organizational skills for multiple initiatives.
• Experience with HubSpot, Figma, CMS platforms like Dato, and marketing tools.
• Fluent in English and Spanish; additional languages (Italian, French, German, Portuguese) a plus.

Culture & Benefits

• High growth, multicultural, and friendly environment.
• Language classes with Yolk Academy.
• Breakfast in the office and organic fruit.
• Nora discounts and pet-friendly office.