Video Marketing Specialist

TL;DR

Video Marketing Specialist (Video Production): Own end-to-end video content pipeline from strategy to final cut for YouTube and social channels targeting U.S. construction and trades audience with an accent on authentic, credible content that builds trust and drives engagement. Focus on developing content ideas, scripting, on-camera presenting, filming construction footage, editing with motion graphics, and optimizing for platform-specific retention.

Location: Remote (San Francisco Office)

Company

hirify.global is a growing startup building SaaS technology that helps U.S. construction companies manage their workforce with trust, transparency, and accountability.

What you will do

• Collaborate on YouTube content strategy, develop rolling content calendars, and bring ideas based on construction industry trends.
• Write scripts, plan shoots including location and shot lists, and handle pre-production.
• Appear on camera as primary presenter delivering natural, credible content for contractors and field operators.
• Film content yourself or with minimal crew, including on-site construction footage and interviews.
• Edit full videos with color grading, audio mixing, motion graphics, captions, and platform-specific exports.
• Coordinate with growth lead and designers, maintain organized workflows, and flag blockers early.

Requirements

• 3-6 years of video content experience with portfolio, on-camera samples, and specific YouTube production.
• Comfortable on camera presenting naturally to U.S. construction audience.
• Proficient in scriptwriting, shooting (lighting, framing, audio), editing, and motion graphics (After Effects or equivalent).
• Strong YouTube knowledge for long-form retention and short-form adaptations.
• Proactive in content strategy and ideation using AI tools.
• Organized with predictable turnarounds and ability to own editorial decisions.

Culture & Benefits

• Full-time remote role reporting to Organic Growth Lead in a growing startup with multi-product roadmap.
• Own your video pipeline from concept to publish in a collaborative marketing team.
• Focus on high-impact content that resonates with real-world construction professionals.