AI Marketing Researcher (Ecommerce)

TL;DR

AI Marketing Researcher (Ecommerce): Establishing thought leadership in AI-driven discovery by designing proprietary research studies and creating narratives around AEO with an accent on market insights and consumer behavior. Focus on translating product data into media-worthy stories, building customer success cases, and educating the market on generative engine optimization.

Location: Hybrid in New York City (NYC)

Salary: $110,000–$120,000

Company

hirify.global is a leader in AI-powered Reviews and Loyalty solutions helping eCommerce brands increase conversion and drive long-term growth.

What you will do

• Design and execute proprietary research studies on AI search trends, consumer behavior, and AEO impact.
• Analyze product data to uncover market insights and create reports for high-profile publications like TechCrunch and AdWeek.
• Conduct customer interviews to build comprehensive case studies showcasing quantifiable business impact.
• Develop authoritative long-form educational content, including whitepapers, ebooks, and webinar materials.
• Craft website copy and email nurture sequences optimized for both human readers and AI search engines.

Requirements

• 4+ years of experience in B2B SaaS content marketing, product marketing, or market research.
• Proven track record of designing studies, analyzing data, and creating compelling narratives.
• Portfolio of exceptional case studies showcasing tangible business ROI.
• Experience in eCommerce or MarTech with an understanding of DTC growth drivers.
• Must be based in New York City for in-office collaboration.

Nice to have

• Experience with AI/ML products or emerging tech categories.
• Background in SEO, content strategy, or growth marketing.
• Familiarity with AEO and generative engine optimization.
• Proficiency with data analytics platforms.

Culture & Benefits

• Category ownership by leading thought leadership in Answer Engine Optimization.
• High level of autonomy and freedom to experiment with formats and strategies.
• Direct partnership with the Product team and high-performing customers.
• Public-facing work that contributes to building a personal professional brand.