PR Manager (DACH)

TL;DR

PR Manager (DACH): Leading communication strategies and brand awareness across Germany, Austria, and Switzerland with an accent on media relations, influencer partnerships, and high-profile event execution. Focus on securing tier-one press coverage and maintaining hirify.global's premium luxury identity in the DACH market.

Location: Hybrid: Must be based in Munich, Hamburg, or Berlin (office attendance minimum 3 days per week)

Company

A globally loved toy company known for creating original, whimsical, and highly collectible soft plush toys.

What you will do

• Deliver the PR strategy for the DACH region aligned with global brand objectives.
• Nurture strong relationships with editors, journalists, and influencers across lifestyle, fashion, and luxury sectors.
• Proactively secure impactful press coverage in tier-one media titles.
• Manage press office operations, including pitching stories and handling product requests.
• Plan and execute local brand activations and high-profile events.
• Partner with key retailers to ensure the brand is consistently presented in a premium way.

Requirements

• Minimum 6 years of PR experience, ideally within a luxury brand or fast-paced PR agency.
• Fluency in German and English (written and spoken) is mandatory.
• Strong existing network of media and influencer contacts across the DACH region.
• Proven experience organizing high-profile events from logistics to creative execution.
• Exceptional attention to detail and excellent organizational and time management skills.

Culture & Benefits

• Hybrid work model with a minimum of three days a week in the office.
• 25 days of paid holiday.
• Premium health cover via Vitality, including optical and dental cover.
• Life Insurance at 4x basic salary.
• Subsidised buffet breakfast and lunch provided by a private chef team on Mondays, Tuesdays, and Thursdays.
• Discretionary annual bonus scheme based on company and individual performance.