Email & Web Specialist (HubSpot)

TL;DR

Email & Web Specialist (HubSpot/CMS): Managing the technical execution of digital marketing assets by building email programs and developing responsive website pages with an accent on HubSpot automation and CMS management. Focus on translating design mockups into polished web components, optimizing landing pages for conversion, and ensuring cross-client email compatibility.

Location: Remote (Must have residency in CA, CO, FL, KS, MA, NH, NJ, NY, PA, TX, UT, VA, or WA)

Salary: $90,000 – $110,000

Company

RSAC is the premier series of global events and year-round learning for the cybersecurity community.

What you will do

• Build and deploy email campaigns in HubSpot using personalization tokens, smart content, and dynamic fields.
• Develop responsive landing pages and website components using HTML, CSS, and JavaScript within Sitecore or Liferay CMS.
• Collaborate with designers to translate brand guidelines and mockups into high-performing, polished web pages.
• Conduct A/B testing on email elements and optimize web pages for SEO, performance, and conversion.
• Ensure compliance with GDPR and CAN-SPAM regulations and perform thorough QA across various devices and email clients.
• Monitor and report on email and web performance metrics to surface actionable insights.

Requirements

• 3–5 years of experience in marketing development, email development, and/or web development.
• Hands-on proficiency with HubSpot Marketing Hub.
• Experience building and managing pages in Sitecore and/or Liferay CMS.
• Solid command of HTML and CSS for email rendering and front-end web technologies (HTML, CSS, JavaScript).
• Experience building accessible and responsive web pages and emails.
• Must have residency in one of the specified US states.

Nice to have

• Experience with Litmus for email testing.
• Familiarity with SEO best practices and tools like SEMrush or Google Search Console.
• Knowledge of accessibility standards (WCAG 2.1).
• Experience working with a design system or component library.
• Understanding of HubSpot CRM and contact management.

Culture & Benefits

• Employer-subsidized medical, dental, and vision insurance.
• 401K retirement employer match.
• Home office equipment stipend and monthly technology stipend.
• Thirteen paid holidays per calendar year and flexible personal time off.
• Annual employee bonus based on company and personal performance.
• Annual company-wide offsite and a fully remote US-based team environment.

Hiring process

• Initial screening conversation.
• Series of conversations with the hiring manager and team.