Senior Performance eCommerce Ad Creative Strategist

TL;DR

Senior Performance eCommerce Ad Creative Strategist (Direct Response): Lead production of direct-response video ads driving eCommerce revenue with an accent on persuasive scriptwriting, creator collaboration, and performance optimization. Focus on analyzing ad metrics from Meta, Snapchat, Applovin, and YouTube, iterating high-converting creatives, and scaling workflows with AI tools.

Location: 100% remote

Company

Growth marketing agency powering crowdfunding and eCommerce success with over $100M in trackable client revenue.

What you will do

• Write high-converting direct response video scripts with strong hooks, persuasive copy, and clear CTAs.
• Create strategic briefs for creators and designers aligned with brand tone and performance goals.
• Source, negotiate, and collaborate with UGC creators for timely content delivery.
• Storyboard concepts and work with editors to produce visual ad flows.
• Analyze ad performance across Meta, Snapchat, Applovin, and YouTube to develop winning iterations.
• Pitch new creative ideas weekly and implement systems using AI tools for efficiency.
• Collaborate with editors, marketers, and brand teams to align creatives with campaign objectives.

Requirements

• Proven direct response campaign experience with a strong portfolio.
• Expertise in scriptwriting combining persuasion and personality.
• Fluency in performance metrics like ROAS, CTR, and CPA.
• Experience managing video workflows, storyboards, and freelancer rosters.

Nice to have

• Familiarity with AI tools for copy, content, or video enhancement.
• Experience briefing and managing freelancers or creators.
• Understanding of UGC, paid social, and performance creative trends.

Culture & Benefits

• 100% remote freedom with no red tape for testing ideas.
• Competitive salary rewarding results.
• Fast-paced, growth-obsessed team environment.
• Creative playground for innovative ad strategies.