Influencer Marketing Lead (Agency)

TL;DR

Influencer Marketing Lead (Agency): Own and scale influencer partnerships for crowdfunding and e-commerce clients with an accent on strategy, creator relationships, and ROI-driven campaigns. Focus on building frameworks and processes, leading cross-platform campaigns from concept to analysis, and mentoring a growing team.

Location: Remote

Company

Dynamic growth marketing agency that has helped clients generate over $100 million in trackable online revenue through performance strategies.

What you will do

• Define and build the influencer marketing strategy, frameworks, processes, and creative standards from the ground up.
• Cultivate and nurture a network of high-impact creators across TikTok, Instagram, YouTube, and emerging platforms.
• Lead full campaign lifecycle: from client briefs and execution to negotiation and post-campaign ROI analysis.
• Hire, coach, and mentor a team of influencer specialists.
• Stay ahead of creator economy trends, algorithm changes, and monetization shifts to adapt strategies.
• Establish KPIs and prove business impact beyond vanity metrics.

Requirements

• 4+ years in influencer marketing, with substantial agency experience across diverse clients.
• Demonstrated success in high-impact, cross-platform campaigns delivering strategic results.
• Leadership experience mentoring teams or managing projects.
• Strategic analytical mindset to connect data to business outcomes.
• Solid network of creator relationships and negotiation skills for authentic partnerships.
• Comfort with ambiguity and building new processes in a startup environment.

Culture & Benefits

• Full remote flexibility and international collaboration with diverse teams.
• Professional autonomy and growth opportunities.
• Marketing industry exposure and professional development support.
• Startup environment emphasizing creativity, accountability, and continuous learning.