Head of User Acquisition (Marketing)

TL;DR

Head of User Acquisition (Marketing): Leading a centralized UA-as-a-Service department to drive growth for multiple subscription-based D2C products with an accent on scalable processes, cross-platform strategy, and budget optimization. Focus on building high-performance teams, refining LTV:CAC ratios, and integrating data-driven creative iterations.

Location: Remote (Applicants from any country are welcome as long as they are located within approximately ± 4 hours of CET)

Company

hirify.global is a leading tech company that creates and operates innovative consumer products across health, education, and entertainment industries.

What you will do

• Build and lead a centralized User Acquisition Department servicing multiple subscription products.
• Define and own the overall UA strategy across platforms including Meta, TikTok, Google, Snapchat, and Pinterest.
• Develop scalable processes, SOPs, testing frameworks, and reporting systems.
• Manage large-scale budgets to ensure efficient CAC and positive ROAS.
• Mentor a distributed team of UA Managers and lead hiring and performance management.
• Partner with data science to refine advanced analytics and attribution models.

Requirements

• 7+ years in performance marketing, with 3+ years in a senior leadership role.
• Strong background in subscription-based D2C products across multiple verticals.
• Proven track record managing multi-million dollar monthly paid budgets.
• Must be located within approximately ± 4 hours of CET.
• Fluency in analytical tools such as Tableau, Google Analytics, and Excel/SQL.
• Experience managing and developing teams of 5–7 UA professionals.

Culture & Benefits

• Remote work environment promoting healthy work-life balance.
• Unlimited PTO and paid national holidays.
• Company-provided MacBook for all employees.
• Flexible independent contractor agreements with associated tax advantages.

Hiring process

• Recruiter Screening (40 minutes).
• Technical Interview (60 minutes).
• Final Interview (60 minutes).