User Acquisition Manager (Performance Marketing)

TL;DR

User Acquisition Manager (Performance Marketing): Planning and scaling lead generation campaigns for B2B clients using Telecom-based and Digital channels with an accent on CPA model and ROI optimization. Focus on managing full-cycle campaigns, optimizing creative strategies, and leveraging Big Data tools for growth.

Location: Hybrid (Must be based in Ukraine)

Company

hirify.global is Ukraine's largest and most trusted mobile operator.

What you will do

• Plan, launch, and scale user acquisition campaigns using proprietary Big Data tools and services.
• Independently manage the full campaign cycle from strategy to execution and continuous optimization.
• Analyze performance data to ensure strong ROI and effective budget allocation.
• Develop, test, and optimize creative strategies, funnels, and messaging across various channels.
• Conduct market and competitor research to identify emerging trends and growth opportunities.
• Optimize existing channels and test new ones to improve acquisition metrics.

Requirements

• Proven track record in managing performance-based user acquisition campaigns (CPA model), particularly in e-commerce, banking, or insurance verticals.
• Solid understanding of conversion tracking, analytics, and campaign optimization techniques.
• Experience with Telecom-based channels (SMS/Viber) driving traffic to digital destinations.
• Hands-on expertise with Google Ads, Facebook Ads, and performance marketing tools.
• Proficiency with BI tools such as Power BI, Tableau, or Google Data Studio.
• Must be based in Ukraine.

Nice to have

• SQL knowledge.

Culture & Benefits

• Opportunity to build a new business direction within a market leader.
• Remote work format with optional office visits.
• Competitive salary and quarterly performance bonuses.
• Comprehensive medical and life insurance.
• Paid sick leave, vacation, and flexible working hours.
• Friendly, supportive, and collaborative team environment.