Mobile Games Ads Creative Director (Mobile Games)

TL;DR

Mobile Games Ads Creative Director (Mobile Games): Lead the creative vision and execution of high-impact video advertising campaigns for mobile games with an accent on performance-driven storytelling, data insights, and innovative ad formats. Focus on defining strategies, managing production pipelines, analyzing metrics, and iterating concepts to optimize installs and engagement.

Location: Greece (Remote)

Company

High-growth mobile game studio with global reach and a collaborative, innovative team culture.

What you will do

• Define and execute creative strategies for video ads including gameplay edits, trailers, and experimental formats
• Lead a team of video editors to deliver high-quality, high-volume creative assets
• Collaborate with user acquisition teams to analyze performance metrics like hook rates and conversions
• Monitor trends on platforms like TikTok and Meta, and conduct competitive analysis
• Ensure brand consistency while experimenting within short-form video constraints

Requirements

• 5+ years in mobile gaming, performance marketing, or digital advertising agencies
• Proven track record of ad creatives driving installs and campaign performance
• Strong understanding of short-form video dynamics and user attention capture
• Proficiency with Adobe After Effects and Premiere Pro; Unity or Unreal a plus
• Ability to balance data with creative risks, plus leadership and project management skills

Culture & Benefits

• Competitive salary aligned with experience
• Flexible remote-friendly work environment
• Comprehensive health and wellness benefits
• Access to cutting-edge creative tools and resources
• Opportunity to impact growth on a global mobile game