Mobile Games Ads Creative Director (Gamedev)

TL;DR

Mobile Games Ads Creative Director (Gamedev): Lead the creative vision and execution of high-impact video advertising campaigns for mobile games with an accent on performance-driven formats like gameplay edits and cinematic trailers. Focus on defining strategies, managing production pipelines, analyzing metrics such as hook rates and conversions, and iterating concepts for optimal campaign results.

Location: Sweden / Remote

Company

High-growth mobile game studio with global reach and innovative team culture.

What you will do

• Define and execute comprehensive creative strategies for diverse video ad formats including gameplay edits, trailers, and experimental concepts
• Lead and manage a team of video editors to deliver high-quality, high-volume creative assets
• Collaborate with user acquisition teams to analyze performance metrics and optimize campaigns
• Monitor industry trends on platforms like TikTok and Meta, and conduct competitive analysis
• Ensure brand consistency while experimenting within short-form video constraints

Requirements

• 5+ years in mobile gaming, performance marketing, or digital advertising agencies
• Proven track record of ad creatives driving measurable results like increased installs
• Strong understanding of short-form video dynamics, especially the first few seconds
• Proficiency with Adobe After Effects and Premiere Pro; familiarity with Unity or Unreal a plus
• Ability to balance data insights with creative instincts in a fast-paced environment
• Excellent leadership, communication, and project management skills

Culture & Benefits

• Competitive salary package aligned with experience and performance
• Flexible remote-friendly work environment
• Comprehensive health and wellness benefits
• Access to cutting-edge tools and resources for creative production
• Collaborative culture focused on experimentation, impact, and global-scale growth

Hiring process

• AI-powered matching by hirify.global to shortlist top candidates
• Interviews and assessments managed by the hiring company's internal team