Yield Executive

TL;DR

Yield Executive: Managing commercial partnerships, reporting, analysis, and yield within the advertising product team with an accent on accurate ad delivery across web, app, video, and audio platforms. Focus on developing targeting capabilities, optimizing auction pressure, and protecting brand integrity.

Location: Hybrid in London, Television Centre

Salary: £40,000 - £45,000 + London Weighting (£5,441)

Company

hirify.global Studios is a globally renowned media company that makes and distributes TV, audio, and digital content.

What you will do

• Design, execute, and monitor pricing floor strategy to minimize underselling of premium inventory.
• Conduct A/B testing on floor prices across global properties.
• Analyze Open Market vs Private Marketplace performance to optimize eCPM.
• Optimize auction pressure by reviewing the macro picture of bidders.
• Manage SSP and DSP partners.
• Provide guidance on pricing for programmatic and direct sales floor rates.
• Responsible for weekly/monthly/quarterly reports on yield and programmatic revenue tracking.

Requirements

• Ability to apply industry knowledge, market awareness, audience research, and analytics insights to ad product strategy and planning.
• Extensive knowledge of the advertising ecosystem.
• Familiarity with A/B testing.
• Ability to coordinate among multiple business, geographically dispersed stakeholders.
• Experienced, diplomatic communicator.
• Agile and adaptable, able to work cross-functionally and internationally, with some travel needed.
• Experience of working on direct-to-consumer, digital media or news products an advantage.

Culture & Benefits

• A flexible 35-hour working week with 26 days annual leave (plus bank holidays) and the option to buy an extra five days.
• Defined pension (up to 10% employer contributions).
• Caring and parenting support, 24/7 remote GP access, life assurance and accident benefit.
• Career development in a values-led purpose-driven culture.