Marketing And Communications Specialist (EdTech)

TL;DR

Marketing and Communications Specialist (EdTech): Developing and implementing comprehensive communications and marketing strategies across multiple platforms with an accent on product launches, engagement campaigns, and community building. Focus on executing data-driven messaging, managing content calendars, and optimizing customer journeys within an asynchronous, remote-first environment.

Location: Fully remote (must be able to work in CET time zone, 9:00 am - 6:00 pm).

Company

A leading ed-tech company behind popular platforms like Vue School and Certificates.dev, dedicated to empowering developers worldwide through high-quality educational resources.

What you will do

• Develop and execute communication plans for product launches across diverse brands.
• Manage content calendars, including email marketing campaigns, to drive engagement and sales.
• Craft clear, consistent messaging to highlight product value throughout the customer journey.
• Maintain and update website content using Laravel Nova CMS.
• Author high-quality content including press releases, blog posts, and marketing emails.
• Create actionable briefs for designers and other content producers.

Requirements

• 5+ years of experience in content and product marketing.
• Proficiency in English (excellent verbal and written communication skills).
• Ability to work in CET time zone during core hours (9:00 am - 6:00 pm).
• Strong organizational and planning abilities with meticulous attention to detail.
• Experience working independently in a remote, asynchronous environment.
• Ability to adapt tone and voice across different brand identities.

Nice to have

• Knowledge of frontend frameworks like Vue.js or Nuxt.
• Experience in content creation using AI tools.
• Analytical mindset with experience using data to drive marketing strategies.

Culture & Benefits

• Fully remote and globally distributed team.
• Asynchronous work model with a meeting-free mindset to maximize focus time.
• Competitive salary with a performance-based bonus structure (up to 20%).
• Flexible paid time off plus local bank holidays.
• Dedicated budget for training, equipment, and conferences.
• Annual company workcation trip.