Web & SEO Specialist (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Web & SEO Specialist (AI): Managing the full search landscape and website content platform with an accent on traditional SEO and emerging AI-driven search (LLMs). Focus on architecting site visibility, optimizing user conversion journeys, and leveraging data to drive strategic content decisions.
Location: Must be based in or able to commute to Tysons, Virginia (Hybrid role, 4 days/week in-office)
Company
is a leading cloud-based platform for smart security and the Internet of Things, innovating in areas like AI, video analytics, and machine learning.
What you will do
- Develop and execute comprehensive strategies for both traditional search and AI-driven platforms like SGE and Perplexity.
- Act as the primary owner for website content updates and page management within the CMS.
- Advise on technical site architecture, schema markup, and Core Web Vitals to improve search authority and featured snippet performance.
- Collaborate with cross-functional teams to launch SEO-optimized web pages and run A/B tests to improve conversion rates.
- Analyze performance data using GA4, Google Search Console, and SEMrush to provide actionable business insights.
Requirements
- 3+ years of professional experience in SEO, content strategy, and website management.
- Deep expertise in core SEO and analytics tools including SEMrush, Ahrefs, and Google Analytics 4.
- Solid understanding of modern search evolution, including LLMs and Answer Engine Optimization (AEO).
- Proven ability to manage content within a modern CMS.
- Must be authorized to work in the United States; no sponsorship available.
- Ability to work from the office 4 days per week in Tysons, VA.
Nice to have
- Google Analytics certification.
- Experience using AI-powered content optimization tools.
- Working knowledge of HTML and CSS for minor technical adjustments.
Culture & Benefits
- Comprehensive benefits including subsidized medical plans and HSA contributions.
- 401(k) retirement plan with employer match.
- Paid maternity, bonding leave, and vacation time that increases with tenure.
- Collaborative environment with a strong focus on team culture and corporate events.
- Casual dress work environment.
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