Principal, Product Analytics (E-Commerce)

TL;DR

Principal, Product Analytics (E-Commerce): Building and leading analytics at hirify.global, focusing on measuring performance, informing decisions, and leveraging data across the business. Focus on establishing instrumentation, event taxonomy, and data models to drive reliable analytics and improve visibility into performance for internal teams and brand partners.

Location: Remote or Hybrid

Company

hirify.global is the world’s largest material marketplace for the architecture and design industry, operating in 37 countries.

What you will do

• Own and implement the end-to-end instrumentation plan for MB3, including event taxonomy, tracking standards, and data quality across the platform.
• Establish core metrics for Product, Marketing, and leadership, ensuring alignment to business goals such as engagement, conversion, attribution, and platform health.
• Define measurable success criteria, build and maintain the migration scorecard, and support stage gate decisions with clear data on adoption, performance, and user behavior.
• Identify performance gaps, uncover opportunities, and size the impact of product initiatives to inform prioritization and roadmap decisions.
• Build and refine attribution approaches across digital and physical touchpoints, improving visibility into performance for internal teams and brand partners.

Requirements

• 8+ years in analytics with ownership of an analytics function or major initiative.
• Strong experience with instrumentation and event taxonomy design; Segment preferred.
• Experience building and applying attribution models, with a clear understanding of tradeoffs and limitations.
• Ability to translate business questions into data requirements and challenge assumptions when needed.
• Experience defining KPIs and dashboard requirements across Product, Marketing, and leadership.
• Experience in marketplace, e-commerce, or B2B environments with complex user journeys preferred.

Nice to have

• Familiarity with Snowflake and dbt-based data models preferred.
• Experience with offline-to-online attribution (QR, NFC, or similar) preferred.

Culture & Benefits

• Flexible PTO, Sick Days, and Paid National Holidays.
• Contribution to medical, dental, vision, and short-term/long-term disability plans, with a strong employee assistance program.
• 401(k) eligible after the first 90 days of employment.
• Flexible work schedules with a hybrid working model.