Brand Marketing Manager

TL;DR

Brand Marketing Manager: Leading the development and execution of multi-channel brand campaigns to drive awareness, membership growth, and audience engagement with an accent on 24-hour news cycles and integrated marketing strategy. Focus on creating high-impact on-air, digital, and social content while ensuring brand consistency and commercial return.

Location: Onsite in London, UK

Компания

hirify.global is the United Kingdom’s news channel, dedicated to serving communities across England, Wales, Scotland, and Northern Ireland with balanced and insightful coverage.

Что делать

• Develop and evolve brand positioning to ensure consistency across all platforms.
• Lead integrated brand campaigns across broadcast, digital, social, and paid channels.
• Plan and execute campaigns aligned with major news events, membership initiatives, and product launches.
• Brief and manage creative development processes to ensure high-quality, on-brand output.
• Define campaign objectives, KPIs, and reporting frameworks to optimize performance.
• Collaborate with performance and acquisition teams to align brand activities with business growth goals.

Требования

• 4+ years of experience in brand, campaign, or integrated marketing roles.
• Proven track record of delivering end-to-end multi-channel campaigns for media or consumer brands.
• Strong understanding of brand strategy, creative development, and campaign execution.
• Ability to operate effectively in a fast-paced environment.
• Strong stakeholder management and analytical skills to measure campaign impact.

Культура и преимущества

• Opportunity to shape a major national brand at a pivotal growth stage.
• Fast-paced environment within a 24-hour news cycle.
• Exposure to multi-platform media strategy including TV, digital, and radio.
• Collaborative work environment across internal teams and external partners.