Digital Marketing Specialist (Healthy Food Brand)

TL;DR

Digital Marketing Specialist (Healthy Food Brand): Lead digital marketing and content creation for a healthy food brand with an accent on social media strategy, SEO/SEM, and visual content production. Focus on designing engaging campaigns, optimizing search visibility, and driving customer engagement in a remote, part-time role.

Location: Remote (Singapore)

Company

An established and growing healthy food brand committed to quality, nutrition, and vibrant flavors operating in a fast-paced market.

What you will do

• Plan and manage a dynamic social media content calendar with 3–4 posts weekly across Instagram, Facebook, and TikTok.
• Design graphics, edit video reels, and produce marketing collateral adhering to brand guidelines.
• Execute SEO and SEM strategies to improve organic search rankings and manage paid campaigns.
• Generate leads and build customer loyalty through targeted social media campaigns.
• Organize creative assets for team access and track performance analytics to refine strategies.
• Collaborate closely with brand leadership and implement feedback to maintain brand voice.

Requirements

• Proven experience in social media management and digital content creation.
• Strong skills in graphic design and video editing tools such as Canva, Adobe Suite, and CapCut.
• Practical knowledge of SEO and SEM with demonstrable results.
• Excellent English communication skills and ability to work independently in a remote setting.
• Location: Remote work with schedule aligned to Singapore Time (SGT).
• Comfortable managing multiple platforms and projects under tight deadlines.

Nice to have

• Experience in the restaurant, Quick Service Restaurant (QSR), or food industry.
• Availability for a long-term partnership (minimum 6 months).

Culture & Benefits

• Permanent work-from-home setup.
• Flexible part-time schedule (20 hours per week, Monday to Friday, 10:00 AM – 2:00 PM SGT).
• Immediate hiring and independent contractor arrangement.