Programmatic Internship

TL;DR

Programmatic Internship (Marketing): Supporting senior team members in the setup, activation, optimization, and monitoring of programmatic campaigns across various Demand-Side Platforms (DSPs) with an accent on improving campaign results and key performance indicators (KPIs). Focus on media and financial analysis of programmatic campaigns to derive actionable insights.

Location: Hybrid in Milan, Italy

Company

hirify.global is WPP’s global media collective bringing the best platform, people, and partners together to create limitless opportunities for growth.

What you will do

• Support senior team members in the setup, activation, optimization, and continuous monitoring of programmatic campaigns across various Demand-Side Platforms (DSPs).
• Assist in conducting media and financial analysis of programmatic campaigns, ensuring budget adherence and identifying key performance trends to inform strategic adjustments.
• Contribute to the generation of comprehensive performance reports for programmatic campaigns, and assist in interpreting data to derive actionable insights for internal and client review.
• Provide essential support related to programmatic supply management, helping to ensure smooth campaign delivery and troubleshooting any technical issues as needed.
• Actively collaborate with internal (sales, product, trading) and external (media and tech providers/vendors) stakeholders to ensure seamless campaign execution and foster a collaborative environment.

Requirements

• Currently pursuing or recently completed a Bachelor's degree in Economics, Advertising, Marketing, Communications, or a closely related field.
• Genuine interest and enthusiasm for new media, digital advertising, and the evolving programmatic ecosystem.
• Rigorous and comfortable with numbers and calculations, possessing an ability to interpret data and a genuine curiosity for understanding market dynamics and consumer behavior through programmatic insights.
• Good knowledge of both written and spoken English and Italian, as you will engage with diverse teams and clients.
• Good knowledge of Microsoft Office Suite, particularly Excel and PowerPoint.

Culture & Benefits

• Investing in employees to help them do their best work.
• Employees can tap into the global hirify.global & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
• Variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
• Competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
• Hybrid approach fostering creativity, collaboration, and connection.