Influencer Marketing Manager (Gamedev)

TL;DR

Influencer Marketing Manager (Gamedev): Building a creator ecosystem to drive growth and strengthen brand, community values, and storytelling. Focus on performance-driven campaigns and establishing long-term creator partnerships aligned with brand voice and player communities.

Location: Hybrid work model with offices in Hamburg and Malta.

Company

hirify.global is a global strategy game powerhouse, shaping the future of long-term multiplayer gaming.

What you will do

• Own end-to-end paid influencer campaigns, including budget, execution, and optimization.
• Build and manage long-term creator partnerships aligned with brand values and storytelling.
• Transform creator content into high-performing paid assets.
• Define market- and title-specific creator strategies.
• Track ROI and continuously improve performance and scalability.

Requirements

• 3+ years of experience in influencer/creator marketing (gaming preferred).
• Proven track record of running performance-driven campaigns.
• Experience building long-term creator relationships.
• Strong understanding of YouTube, TikTok, Twitch, and short-form content ecosystems.
• Data-literate: comfortable working with KPIs, dashboards, and post-campaign analysis.

Culture & Benefits

• A global team with over 30 nationalities, united by a passion for strategy games.
• Flexible hybrid work models that empower you to do your best work.
• Career Path Framework and mentorship culture to support your growth.
• Investment in your growth with language courses, e-learning platforms, and support for conferences and training.
• A team built on trust, respect, and good humor, with game nights, quiz nights, and karaoke.