Senior Marketing Specialist (Mobile Gaming)

TL;DR

Senior Marketing Specialist (Mobile Gaming): Developing and implementing marketing strategies to scale mobile games worldwide with an accent on user acquisition, campaign optimization, and data-driven decision-making. Focus on discovering new strategies, analyzing user data, and maximizing campaign performance across various channels.

Company

hirify.global is a company that reaches hundreds of millions of users with its products, with the Marketing Team developing and implementing strategies to create impact and reach even more users.

What you will do

• Focus on innovation and testing to discover new strategies for marketing campaigns.
• Manage and optimize user acquisition campaigns across various channels (Meta, Google, TikTok, video ad networks).
• Define and monitor key performance metrics to optimize marketing campaigns for better results.
• Continuously conduct A/B tests and deliver new approaches based on results.
• Identify key growth opportunities by analyzing user data, market trends, and competitor insights to make data-driven decisions.
• Initiate and maintain relationships with external partners and vendors.
• Team up with Marketing Artists to create data-driven and creative plans.

Requirements

• 2+ years of Performance Marketing experience.
• Proven analytical abilities with experience working with data sets.
• Passion for mobile gaming and an understanding of gaming culture.
• Excellent communication and interpersonal skills.

Culture & Benefits

• Work in a dynamic team focused on developing and implementing marketing strategies.
• Collaborate in a fast-paced environment.