Product Marketing Specialist (SaaS)

TL;DR

Product Marketing Specialist (SaaS): Driving product positioning and creating high-impact sales materials for enterprise and strategic accounts with an accent on translating product capabilities into compelling narratives and visually strong assets. Focus on developing sales enablement content, supporting high-impact commercial conversations, and ensuring alignment across product strategy and go-to-market execution.

Location: Onsite in Barcelona, Spain

Salary: €36,000–€43,000

Company

hirify.global is an all-in-one HR Software company founded in 2016, focused on helping SMEs automate HR workflows and centralize people data.

What you will do

• Create product-focused sales and marketing content for enterprise and strategic accounts.
• Define and evolve product messaging and positioning for enterprise audiences.
• Develop sales enablement assets such as pitch decks, one-pagers, and tailored materials for strategic opportunities.
• Partner closely with Enterprise Sales to support high-impact commercial conversations.
• Collaborate cross-functionally with Product, Field Marketing, Growth, CX, and Sales to ensure alignment.
• Act as a bridge between Product and the field, incorporating insights into strategy.

Requirements

• Proven experience in Product Marketing, Sales Enablement, or a related role within a B2B or SaaS environment.
• Experience working with large or strategic (enterprise) accounts.
• Strong ability to create sales-oriented content and materials.
• Solid design skills and experience building presentations and visual assets.
• Strong understanding of product positioning, messaging, and value propositions.
• Excellent communication skills in English or Spanish required.

Nice to have

• Familiarity with AI tools for content creation and optimization.

Culture & Benefits

• High growth, multicultural, and friendly environment.
• Private health insurance with Alan.
• Healthy life with Gympass (gyms, pools, outdoor classes).
• Cobee benefits and Nora and Apetit discounts.
• Language classes with Yolk Academy.
• Flexible schedules and pet friendly office.