TL;DR
Senior Manager, APJ Field Marketing (AI): Developing and executing localized marketing strategies to drive new business pipeline and customer expansion, with an accent on leading field marketing campaigns and building regional communities. Focus on adapting global programs for the APJ market and pioneering new growth approaches in partnership with sales and regional teams.
Location: Sydney, New South Wales, Australia
Company
hirify.global helps make the digital world secure, fast, and reliable by unifying critical security and operational data through its Intelligent Operations Platform, combining AI-powered SIEM and log analytics.
What you will do
- Develop and execute differentiated marketing strategies for the APJ region.
- Build and manage marketing campaigns to create new opportunities and advance pipeline.
- Execute 1:1, 1-many, and industry-specific marketing programs (virtual and in-person).
- Collaborate with sales and partners to drive new logo acquisition.
- Act as the primary marketing resource for regional Sales and Sales Engineering teams.
- Track and report on program performance, optimizing results with data insights.
Requirements
- 7+ years of B2B SaaS Field Marketing experience with a proven track record of driving pipeline growth in the APJ region.
- Ability to adapt to the dynamic nature of a growth company and its evolving priorities.
- Strong problem-solving and analytical skills, using data to measure and optimize campaign performance and ROI.
- Expertise in managing marketing budgets to maximize ROI and drive efficiency.
- Proficiency in marketing platforms such as Salesforce, Marketo, and 6Sense, as well as G-suite and Slack.
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