Mid-Weight Copywriter (Brand Storytelling)

TL;DR

Mid-Weight Copywriter (Brand Storytelling): Crafting compelling narratives for global whisky brands involved in sports and F1, across various digital platforms with an accent on reflecting brand tone of voice, engaging audiences, and enhancing digital presence. Focus on collaborating with SEO partners, leveraging social insights, and managing multiple stakeholders for cohesive campaign execution.

Location: Hybrid in Chiswick, West London, United Kingdom

Company

hirify.global is a global in-house agency specialist that designs, builds, and runs bespoke marketing ecosystems for brands, leveraging cutting-edge AI technology to revolutionize creative delivery.

What you will do

• Create captivating copy for social media, blogs, product descriptions, campaign pages, eCRM, and e-commerce, ensuring brand tone of voice.
• Collaborate with SEO partners to produce copy that boosts visibility and aligns with digital marketing strategies.
• Use social insights and trends to inform and refine copy for relevance and engagement.
• Craft and present compelling narratives to enhance brand identity and connect with consumers for key campaigns.
• Engage with brand and media teams, ensuring cohesive strategies and execution while managing stakeholders and timelines.
• Stay abreast of digital trends and cultural shifts impacting consumer engagement and brand perception.

Requirements

• Experience with B2C brands, ideally within a brand or agency setting.
• Strong passion for sports, particularly football and F1.
• Exceptional copywriting skills with a knack for storytelling across various digital platforms.
• Proactive organizational skills and a self-starter attitude.
• Excellent command of the English language, both written and spoken (C1 equivalent).
• Familiarity with using insights tools to guide content strategy.
• Ability to collaborate effectively with creatives.

Nice to have

• Experience with luxury or lifestyle brands.
• Global perspective on content flexibility across regions.

Culture & Benefits

• Ambitious, imaginative, inspirational, and results-focused work environment.
• Commitment to continuous learning and listening.
• Actively pro-inclusive and anti-racist community.
• Equal opportunity employer committed to an inclusive working environment.
• Ambitious environmental goals around sustainability.
• Part of The Brandtech Group, leveraging AI technology.