Product Marketing Manager (SaaS)

TL;DR

Product Marketing Manager (SaaS): Owning how the Cut0 product is positioned, launched, and adopted, translating market and customer insights into clear messaging and measurable growth. Focus on leading go-to-market initiatives, driving experimentation across the funnel, and ensuring consistent messaging across all channels.

Location: Office, Limassol, Cyprus

Company

hirify.global is a product company focused on Cut0, a platform specializing in link management, QR, and marketing campaign tracking.

What you will do

• Run continuous market and customer research for link management, QR, and marketing campaign tracking trends.
• Define and refine Cut0’s value proposition, owning product positioning and messaging across all channels.
• Lead go-to-market strategies and execute launches for new features and plans.
• Improve acquisition, activation, retention, and upgrade funnel performance through data-driven experiments.
• Plan and optimize multichannel marketing campaigns.
• Create and optimize marketing assets including landing pages, onboarding materials, and sales enablement content.

Requirements

• 4+ years in Product Marketing or marketing in SaaS or similar product-led software.
• Strong hands-on execution skills, owning work end-to-end from research to asset creation.
• Proven experience partnering closely with Product Managers on insights and go-to-market execution.
• Experience defining and launching products/features, including positioning, messaging, and pricing input.
• Solid experience in market research, segmentation, and translating insights into actionable decisions.
• Strong analytical mindset with experience using data to guide continuous improvement.
• Fluent written and spoken English.

Nice to have

• Experience with link shorteners, QR products, or MarTech SaaS.
• Familiarity with trust, deliverability, domain reputation in link infrastructure.

Culture & Benefits

• Official employment and support for a work visa.
• Opportunities for professional growth.
• Friendly work environment.
• Flexible start to the workday.