Senior Performance Optimization Manager (Paid Social)

TL;DR

Senior Performance Optimization Manager (Paid Social): Executing and optimizing paid social campaigns across various platforms with an accent on achieving media or performance KPIs and data-driven improvements. Focus on developing effective campaign strategies, advanced targeting methods, comprehensive performance reporting, and mentoring junior specialists.

Location: Remote (EMEA selected countries & LATAM). Applicants from outside these regions will not be considered.

Salary: USD compensation

Company

hirify.global is committed to workplace diversity and believes it leads to better products and a stronger company.

What you will do

• Execute and optimize social campaigns across platforms like Meta, LinkedIn, and TikTok to achieve media/performance KPIs.
• Develop and implement effective campaign strategies, targeting methods, and ad creatives using paid social advertising expertise.
• Monitor campaign performance, analyze data, and identify areas for optimization to drive maximum results.
• Prepare comprehensive reports and build dashboards to showcase campaign performance, key insights, and recommendations.
• Conduct A/B tests to improve ad performance and refine strategies.
• Mentor and guide junior and middle specialists in paid social advertising best practices.

Requirements

• Minimum of 4 years of experience executing and optimizing social campaigns toward media or performance KPIs.
• Proficiency in managing social media advertising platforms (e.g., Facebook Ads Manager, TikTok, LinkedIn Campaign Manager).
• English: Fluent (B2 level or higher).
• Demonstrated leadership experience.

Nice to have

• Experience with advanced dashboarding/reporting tools (e.g., Clicdata, Microsoft Power BI, Google Data Studio).

Culture & Benefits

• Competitive USD compensation.
• Work from anywhere: Fully remote.
• 31 days of paid time off (21 annual leave + 10 sick leave).
• Growth-focused environment with access to learning resources.
• Fun team events including virtual cooking classes, yoga, and quizzes.
• Culture of trust, focusing on results, open communication, and ownership.

Hiring process

• Screening Interview (45 minutes).
• Test Assignment (2 days).
• Team Interview (up to 60 minutes).
• Offer.