Senior Strategist (AI/Digital Marketing)

TL;DR

Senior Strategist (AI/Digital Marketing): Leading the development of digital and social strategy for key homecare brands, focusing on content, brand storytelling, and social-first campaigns. Focus on connecting audience understanding with business impact, leveraging AI tools, and influencing stakeholders with strategic narratives.

Location: Hybrid in London or Slough, United Kingdom (1-2 days a week in the office)

Company

OLIVER is a specialist agency that designs, builds, and runs bespoke in-house agencies and marketing ecosystems for over 300 clients globally, leveraging cutting-edge AI technology.

What you will do

• Act as the strategic lead for digital and social workstreams, providing insight-driven direction.
• Develop strategies rooted in audience understanding, data, and cultural context.
• Translate complex research and performance data into actionable strategic narratives.
• Lead strategic frameworks connecting brand, content, and media to drive engagement.
• Identify opportunities for optimisation across audience targeting, content formats, and performance measurement.
• Champion innovation, exploring how generative AI tools enhance research and strategic thinking.
• Present and defend recommendations confidently to internal and client stakeholders.

Requirements

• 7+ years of experience as a Digital/Social Strategist required.
• Complete fluency in the digital and social ecosphere required.
• Strong analytical and critical thinking skills.
• Outstanding communication and written skills.
• Must be knowledgeable of trends in digital and social and how to apply them in marketing.
• Entrepreneurial mindset with the ability to identify opportunities and build relationships with stakeholders.

Culture & Benefits

• Part of The Brandtech Group, at the forefront of leveraging AI technology.
• Committed to creating an inclusive working environment.
• Values: ambitious, imaginative, inspirational, always learning, results-focused, pro-inclusive, anti-racist.
• Ambitious environmental goals around sustainability.