обновлено 3 дня назад
Performance Marketing Expert
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Performance Marketing Expert: Planning, executing, testing, optimizing, and reporting paid advertising campaigns across multiple channels with an accent on impact, efficiency, and measurable results. Focus on improving performance through testing creatives, copy, audiences, bidding strategies, and exploring new channels.
Location: Berlin, Germany; hybrid
Company
builds trading and investing products designed to help people build wealth, serving more than 5 million clients with over €30 billion in assets under management.
What you will do
- Plan, launch, manage, and report on paid advertising campaigns across Google, Meta, Apple Search Ads, X, Reddit, and other channels.
- Maintain the marketing technology stack for tracking, attribution, reporting, optimization, and automation.
- Test and optimize creatives, copy, audiences, keywords, bidding strategies, and campaign structures.
- Explore and validate new acquisition channels and campaign types.
- Create clear documentation and reports focused on measurable performance beyond top-line metrics.
Requirements
- Strong knowledge of marketing technology platforms and their integrations.
- Deep understanding of campaign structure, bidding, ad copy, creative, and extensions.
- Proficiency with Google Ads products and programmatic advertising.
- Technical knowledge of Google Tag Manager, mobile measurement partners, and customer data platforms.
- Strong analytical ability to track, interpret, and present data clearly.
- Commitment to following industry trends, platform updates, and emerging opportunities.
Culture & Benefits
- Work with a highly motivated, successful team with ownership and room to grow.
- Culture that values talent, ideas, and execution.
- Opportunity to shape growth for a product used by millions of investors.
- Fast-paced challenges designed to support professional growth.
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