TL;DR
Marketing Analyst (GameDev): Evaluating and optimizing UA campaigns for puzzle games with an accent on CPI, ROAS, CAC, and retention. Focus on conducting A/B tests, providing growth insights, and forming a vision for marketing analytics.
Location: Remote
Company
hirify.global is a GameDev company specializing in Puzzle Games with a combined total of over 150M+ downloads.
What you will do
- Evaluate and optimize UA campaign effectiveness (CPI, ROAS, CAC, Retention).
- Provide insights on growth opportunities.
- Conduct A/B tests and analyze their results.
- Formulate a vision for marketing analytics on projects.
- Analyze trends in the gamedev market.
- Work closely with the marketing and development teams.
Requirements
- At least 3 years of relevant work experience in gamedev projects.
- Strong knowledge of mathematical statistics and A/B testing.
- Experience with databases and proficiency in SQL.
- Proficiency in Python for data processing and analysis.
- Ability to present the results of analyses and research.
Nice to have
- Experience with BI tools (Looker/Tableau/Power BI).
- Understanding of ad monetization flow principles.
Culture & Benefits
- Competitive compensation.
- 100% recovering for vacations and sick leaves.
- 12 additional paid days off per year.
- Budget for personal education, language courses, and sports activities.
- Opportunity to join top industry events and conferences.
- Zero bureaucracy and a supportive, transparent culture.
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