Head of Performance Marketing

TL;DR

Head of Performance Marketing (Marketing): Leading marketing strategy, budgets, and growth for a global live-streaming platform with an accent on acquisition, retention, and monetization in Tier-1 markets. Focus on scaling monthly marketing spend to $1.2M and translating data-driven hypotheses into measurable business results.

Company

A global live-streaming platform connecting 400K+ monthly active users, currently ranking among the Top 5 streaming products in the US and Top 10 worldwide.

What you will do

• Take full ownership of global marketing strategy, budget allocation, and growth initiatives.
• Drive impact across user acquisition, retention, and monetization in Tier-1 markets.
• Scale and manage monthly marketing expenditure towards a $1.2M target.
• Develop and execute data-driven strategies to boost engagement and revenue.
• Turn creative hypotheses into measurable and scalable business results.

Requirements

• Proven experience leading performance marketing for high-growth global products.
• Strong expertise in managing and scaling significant marketing budgets.
• Ability to build and execute data-driven growth strategies.
• Experience thriving in dynamic, fast-paced environments.

Culture & Benefits

• Work with a passionate, expert team tackling complex scalability and AI challenges.
• Opportunity to drive growth for a product with a massive global audience.
• Dynamic environment where every idea counts and releases have immediate impact.
• Referral bonus of $4000 for recommending a successful candidate.