Sr Integrated Media Planner

TL;DR

Sr Integrated Media Planner (Media/AdTech): Responsible for account management and stewardship of media services for brand and agency advertisers, overseeing the development and quality control of media plans, and presenting them to client stakeholders. Focus on digital media landscape, Basis products and solutions, and how digital channels work together to drive different business outcomes.

Location: Remote within the U.S. and Canada

Salary: $76,706 - $109,307 a year

Company

Basis empowers agencies and brands with cutting-edge software that automates digital media operations.

What you will do

• Lead planning efforts to develop and present integrated media recommendations.
• Maintain a strong understanding of the digital media landscape and Basis products.
• Mentor and train junior planning team members.
• Negotiate with vendors to secure the best inventory and pricing.
• Ensure high levels of campaign performance and client satisfaction.
• Manage insertion orders, post-IO media plan revisions, and publisher IO approvals.

Requirements

• Min of 5 years of experience or equivalent combination of education, training, and experience
• 4+ years of experience in digital media buying and planning.
• Strong understanding of programmatic media and real-time bidding.
• Strong proficiency with holistic media planning fundamentals and media planning tools.
• Advanced Excel and PowerPoint skills.
• Commitment to creating inclusive, respectful environments where all voices are valued and supported.

Nice to have

• Hands on DSP buying experience
• Experience working with a 3rd party ad server
• Experience in digital reporting dashboards such as Datorama
• Experience supporting multi-location or franchise brands
• Basis Certified

Culture & Benefits

• Flexible work options across the U.S. and Canada, including remote, hybrid, or on-site at headquarters.
• Flexible work week.
• 401k/RRSP matching.
• Mental health support.
• Generous parental leave.
• Competitive perks.